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20 Feb 2024

Welbilt UK adds additional Ali brands

Welbilt UK adds additional Ali brands

Welbilt, part of the Ali Group, has announced the immediate introduction of three additional brands to their UK portfolio.  Crystal Tips (ice machines), Delfield (commercial refrigeration), and WMaxx (warewashing) will now be available as part of the Welbilt UK range, adding to the comprehensive commercial kitchen offering from the company.

Pere Taberner, Vice-President West Europe and Africa at Welbilt Inc.,

“We are delighted to announce that Crystal Tips, Delfield and WMaxx will now be available in the UK, and we have already seen significant interest in these brands from our customers. At Welbilt, our focus is firmly on supporting our customers, and by extending our range of commercial kitchen equipment, we can offer a more complete solution. As a company, we have a strong pipeline of innovation and the flexibility to identify opportunities and respond to them quickly.”

The UK team will be focusing on integrating these additional brands into the business and all are now in the Sheffield and Guildford demonstration kitchens so customers can easily arrange to view them in action.

Alistair Farquhar, National Sales Manager UK & Ireland, at Welbilt UK welcomes the additional brands,

“Feedback from our industry colleagues has been fantastic, these brands will add to the existing Welbilt portfolio and allow us to offer a really comprehensive and solid commercial kitchen range. The reputation and innovative technology of Crystal Tips, Delfield and WMaxx will assist us as we work with our dealer network to integrate these brands into our portfolio and we now have a more complete solution for any operator.”

Delfield is one of the largest stainless steel refrigeration equipment manufacturers in the world with a comprehensive range of refrigeration, custom fabrication, and serving stations to suit any size or capacity of kitchen.  The brand has a sustainable approach to delivering energy-efficient foodservice solutions which reduce energy consumption and costs.

WMaxx dishwashers feature the latest technological advances and boast a double-walled, fully moulded body construction for quiet operation and reliability.

Crystal Tips stainless steel ice machines offer a large production and storage capacity from a compact and functional design that allows easy access for cleaning and internal maintenance.

Focusing on creating a seamless workflow throughout the entire kitchen, Welbilt’s range of brands offers industry-leading innovation and patented technology to create the kitchens of the future.

For further information on Delfield, Crystal Tips, WMaxx or any Welbilt products, please visit, https://www.welbilt.uk/.

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