Who Cares? Who Does? is Kantars highly anticipated thought leadership piece on sustainability within FMCG. Natalie Babbage, Director at Kantar, will take you through gloablly acquired groundbreaking research over five years in the making. Attend this session to uncover exactly what 'sprouting' trends and new truths are shaping today's eco-conscious consumers, what their thoughts are on waste, and what their expectations are of brands and the government for 2024 and beyond.