Frictionless Tech: Connecting Brands to Guests for Long-Term Success
Seamless technology is redefining how hospitality brands engage with their guests, creating smoother interactions, reducing operational friction, and enhancing customer loyalty. In an industry where convenience and personalisation are key, businesses must find ways to integrate technology without compromising the human touch.
This discussion will explore how brands can leverage connected systems to improve guest experiences, from intuitive ordering and payment solutions to data-driven personalisation. Industry leaders will share insights on the role of automation in streamlining operations, the importance of integration in reducing tech silos, and how frictionless experiences can drive long-term success. Through real-world examples, the panel will highlight the impact of technology on guest satisfaction and business growth, offering practical strategies for operators looking to future-proof their customer engagement.