Reading Anthony Bourdain’s ‘Kitchen Confidential’ at a young age changed Dan’s life. This hidden world of restaurants suddenly became so alive and exciting, Dan wanted to learn everything about them.
But it wasn’t just the stories, it was the thrilling way they were communicated. So. Dan made it his mission to help food brands share these incredible stories and make more impact as he knows how hard it is for restaurants to do it alone. His driving principle is; if you’re going to communicate with your customers, put value into their world and never add to the noise. Humour, education and creativity are Dan’s weapons to build a tribe - inspire people and make it fun without preaching.