17 - 19 March 2025
Excel London

News

06 Mar 2025

Alain Roux, Tom Kitchin, Louisa Ellis, and more join lineup for Chef HQ at HRC 2025

Alain Roux, Tom Kitchin, Louisa Ellis, and more join lineup for Chef HQ at HRC 2025

HRC 2025, part of Food, Drink & Hospitality Week, is set to welcome an extraordinary lineup of renowned chefs, industry experts, and thought leaders at Chef HQ, curated by Chef Publishing.  

Taking place from 17-19 March at Excel London, this three-day programme will showcase the very best of gastronomy, bringing together Michelin-starred talent, insightful discussions, and hands-on demonstrations. 

Claire Bosi, Editor of Chef Magazine, comments: "Chef Publishing are super excited to be curating Chef HQ at HRC again for 2025. Bringing a three-day lineup of some culinary superstars, vibrant discussions, and special guest visitors, Chef HQ is the place for all chefs to visit, to feel part of this incredible community and to meet and mingle with a stellar lineup of guests.  

“The three-day event kicks off with incredible style as three Michelin starred chef, Marco Zampese from Hélène Darroze opens the show at 11am with a celebration of Scottish Seafood." 

Day One: A Scottish welcome 

The programme begins with a networking breakfast, celebrating Scottish gastronomy following the extraordinary Michelin Star Reveal at Kelvingrove Museum. The day continues with a live demonstration by Marco Zampese, the Head Chef at the three Michelin-starred Hélène Darroze at The Connaught, offering a rare opportunity to see one of London's most talented chefs in action. 

A discussion led by Adam Wing and the Connaught Team follows, reflecting on their culinary journey with Scottish producers. Tom Kitchin will then take to the stage, demonstrating his ‘Nature to Plate’ ethos using the finest Scottish seasonal produce. Quality Meat Scotland CEO Sarah Miller will join NCOTY winner Orry Shand for a conversation on Scottish red meat production, leading into a live demo by Shand himself, showcasing Scottish lamb. 

As the afternoon unfolds, Scotland Food & Drink’s Jamie Durkin will explore the richness of Scottish larders and coastlines, followed by a demonstration by Calum Montgomery, chef-proprietor of the acclaimed Edinbane Lodge on the Isle of Skye. A key discussion on sustainability in Scottish seafood, featuring Tom Kitchin, Galton Blackiston, and Calum Montgomery, will set the stage for an exciting final demo of the day by Michelin-starred Galton Blackiston of Morston Hall. The day concludes with a Scottish-themed networking session, complete with product tastings and VIP guests. 

Day Two: Showcasing Norwegian seafood and emerging culinary talent 

The second day begins with a breakfast hosted by Seafood from Norway, offering attendees the chance to experience the exceptional quality of Norwegian seafood. Later, Jonny Smith, 2025 Young National Chef of the Year, will showcase his skills in a demo hosted by former NCOTY winner Ben Murphy. 

Sustainability remains a key focus as the Norwegian Seafood Council hosts a discussion featuring special guests, including chef Simon Hulstone. Hulstone will then take to the stage for a demonstration using Norway’s cold-water prawns. The day’s demos continue with culinary icon Freddy Forster, a past Roux Scholar and National Chef of the Year winner, followed by an engaging discussion with Simon Attridge, Culinary Director at Claridge’s, on his transition from Gleneagles to one of London’s most iconic hotels. 

Tom Booton, chef at The Grill by Tom Booton at The Dorchester, will deliver an entertaining live demonstration before the day culminates in a conversation with legendary three Michelin-starred chef Alain Roux and Michael Nizzero of The Waterside Inn. The day wraps up with the highly anticipated TRUEfoods Party. 

Day Three: Industry insights and culinary inspiration 

The final day kicks off with a ‘Qooking Up Conversation’ breakfast, highlighting cutting-edge kitchen innovation. Chef Tom Brown will present a demo in collaboration with UNOX, fresh from his return to The Capital Hotel in Knightsbridge. Next, MasterChef: The Professionals finalist Louisa Ellis will showcase her skills and share insights into her thriving private chef business. 

The afternoon features a discussion led by Mike Warner of the Shellfish Association of Great Britain, who will delve into the ‘Net to Plate’ story and the state of UK fisheries. The programme concludes with further interactive sessions, ensuring all attendees leave inspired and informed. 

Chef HQ at HRC 2025 promises an unmissable experience for chefs and industry professionals, offering unparalleled networking, exclusive insights, and masterful culinary showcases. 

HRC takes place alongside IFE Manufacturing, IFE, The Pub Show and International Salon Culinaire as part of Food, Drink & Hospitality Week on 17-19 March at Excel London. Find out more and register for your complimentary trade ticket at hrc.co.uk.  

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HRC 2025

FREE Registration Closes This Sunday!

Please note that FREE registration for HRC closes on Sunday 16th March at midnight, after this time an onsite fee of £40 will apply. For full payment terms and conditions please see here.